Friday, June 7, 2013

Bud Light Lime Straw-ber-Rita (Anheuser-Busch, St. Louis, MO)


We were at a wedding last weekend and a couple we were chatting with much of the night told a funny story that included a new "beer" called Bud Light Lime Straw-ber-Rita.  Aghast at the description, I of course had to buy one when I happened upon it while on a beer run.

Candy red in the glass without a hint of a head on the pour. Besides the advertised lime, the nose smells like a Shirley Temple with too much grenadine and a shot of fresh moonshine floated on top.  Syrupy sweet taste of strawberry and lime, but each is independent and not blended at all.  Raw alcohol aftertaste burns in spite of the obvious effort at a fruity cover up, leaving almost no discernible beer taste at all.

Maybe I should have tried the suggestion on the side of the can to pour it over ice so the taste would be muted and diluted. My wife admonished me for pouring it into a glass since drinking from the can would limit the affect of smell on the taste; as usual, she may have had a point.  Compared to craft beer tallboys that are just solid enough to pour once popped, this 24 oz can is clearly sturdy enough to hold and drink from while boating on the Mississippi or at a garage party when the folks are out of town. With the 8% alcohol clearly highlighted in green on a red background, the design of the beer seems to be little more than a cheap alcohol delivery system to bypass the taste of beer completely, at which is succeeds.

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